Ever heard of a lead generation service that didn’t deliver on its promises? Yeah, so have we. In fact, contractors tell us all the time about companies that sent them unclosable leads, overbilled them, or ignored their requests for credits or refunds. They didn’t file a claim because a lawyer would have been too expensive, so they moved on and wrote it off as a failed experiment.
If you've had a negative experience, why should you try a lead generation service again?
Not All Services Are Equal
Saying that all lead generation companies are the same is like saying all phone plans are the same. Sure, they all provide you with calls, texts, and data but the nuances distinguish them. Some phone providers excel at coverage areas while others sell their affordability.
Lead generation companies differ to the same degree. Some companies are listing services and create an “online phone book” for homeowners to find all the professionals in their area. Some companies sell you credits, which you redeem for leads you purchase, while other companies may send you a bill at the end of the week for all the leads you’ve received.
The point is, whether it's the way they charge you or the way they advertise for you, every company operates differently. Your bad experience informs you about one or two companies - not the lead generation industry as a whole. If you’re writing off all lead generation as a scam based on one experience, you’re missing opportunities to have a better experience with better results.
The World Has Changed
When was the last time you used a lead generation service? Three years ago? Five? In that time the world has changed an awful lot. Just two years ago, nobody was taking ISIS seriously, Robin Williams passed away, and the iPhone 6 was released. Oh, and Donald Trump was hosting a reality show - not the Republican National Convention.
Online lead generation, along with the rest of the technological world, has evolved as well. The fly-by-night companies of the past have folded, and the industry leaders have rolled out new and improved programs designed for your company's success. So even if you once (or twice) had a bad experience, it doesn’t mean you would have the same experience now.
How Has Networx Changed?
Until 2016, Networx primarily sold a flat-rate service. Contractors paid a set monthly rate and received unlimited leads. While this was affordable, it didn't provide contractors with an optimal experience. For example, contractors couldn't request credits for bad leads and couldn't choose the job types they wanted either. Also, contractors were placed in predetermined areas and received leads in locations they didn’t service.
Networx shifted its focus at the start of this year to a pay-per-lead model. Now contractors are able to customize their preferred coverage areas, categories, and budgets. The service features one of the most aggressive credit policies in the industry. Every claim is investigated by our Lead Verification Department and credit is awarded solely on the merit of each claim. Networx is committed to quality and approves an exceptional 60% of all credit requests. Contractors who complained about lead quality in the past can expect a whole new experience.
If you haven’t tried Networx, or did so only in the distant past, now is the time to give it a shot. Networx does the lead generation work so you can do the real work. Read reviews from our customers about Networx Leads here!
For more information on how Networx can benefit your company, please call (888) 907-2280 or get listed at www.networx.com/signup today.
A New Beginning
No matter which company you decide to go with to get leads again, realize that the lead generation industry has improved significantly. There are many services to choose from, each with their own unique features and options. So discover which service is the best fit for you and experience lead generation like never before.
